(One week. Devote about 1 1/2 hours to this project during the week.)
In pencil, on the Road Signs worksheet (handout), work out ideas for road signs that clearly, immediately communicate the subject indicated under each diamond. Use about an equal amount of black and white. Since a viewer would be seeing and "reading" these signs at a distance and at 40 mph, you will have to design them to be bold, grab the viewer's attention, and make sense immediately (Thin lines and little details won't work.). Ink this with black ink. Craftsmanship/presentation counts.
Here's the worksheet/template:
Subjects that you will graphically depict for immediate understanding:
- Sky Falling
- Chess Area
- Kite Flying Area
- Ant Farm
- Fortune Teller
- Nuclear Power Plant
- Baseball Field
- Alien Crossing
- Earthquake / Fault Line
- Target Range
- Botanical Gardens
- Paratrooper Landing
- Apply an understanding of negative and positive relationships to a design.
- Get to the point, visually, with economy of means.
- Refine your craftsmanship for good presentation through control and precision with the tools and materials.
- Black Sharpie markers (fine, ultrafine)
- Clarity of Each Concept
- Design - Visual Impact
Draft your ideas on scrap paper first
This lesson is taken from Visual Literacy: A Conceptual Approach to Graphic Problem Solving, by Judith Wilde and Richard Wilde. It is available for viewing in Room 409. You can find more examples of solutions in the book.
Click the link below for examples from Burlington High School students:
Road Signs Gallery
Self Critique Questions
Ask yourself these questions for each of your final executions:
- Is the subject clear?
- It is visually unique and interesting? Does it have visual impact?
- Is the design technically well-executed? Is it professional-looking?
- Does the design contain heavy blacks?
- Are the important elements emphasized and easy-to-see and understand?